Digital Agency London | Website Development London | Website Design Company | Catch Digital

Visit project

• onebrighton.co.uk

Creative

• Usability & Analysis
• Creative Design

Development

• XHTML/CSS
• AJAX (jQuery) programming

Analysis

• PPC management
• User statistics
• Something else here

Objective

Continuing Catch's relationship with Crest we were briefed to create a clean looking website that is easy to navigate and blends in with the current advertising and marketing campaign. The website is to also include images of the development in progress, information about the eco benefits of the development, as well as an interactive map that shows the proximity of the scheme to local restaurants, bars and amenities in Brighton.

The Approach

The separate pages and navigation were all pre-planned and then designed to include both design elements of the campaign, as well as imagery and messages. Separate pages were given over to the principles and eco benefits of the development, which were image led and were designed to be both aspirational in terms of personal wellbeing and conscience.

Result

By restricting the information on each page the website is extremely easy to navigate. The new feature of 'development in progress' images is accessed via a scrolling option with an enlarge facility. The new interactive map allows the user to click on different icons within the city centre to bring up information about restaurants or shopping facilities. The new site has received positive comments from both clients and purchasers alike.