Digital Agency London | Website Development London | Website Design Company | Catch Digital

Visit project

• Visit the Prime Focus world website at www.primefocusworld.com

Creative

• Website design
• Email design
• UX prototyping

Development

• Drupal CMS
• XHTML/CSS
• Flash Video integration
• Google mapping
• PHP/MySQL
• XML
• AJAX

Analysis

• Google Analytics

Overview

We've been working with the team over at Prime Focus for the last 5 months developing the digital side of their global brand consolidation launch. We've just put the first phase live at www.primefocusworld.com.

We built the site in Drupal, utilising buckets of Flash and AJAX. With gigs of slick video content to browse featuring everything from VFX for Quantum of Solace, Dragonball: Evolutions, Harry Potter and Superman Returns to Kasabian & U2 pop promos and car ads. If you're short on time, check out the house showreel, it sums up their prolific output succinctly.

At a packed Odeon in Leicester Square on October 29th, founder Namit Malhotra announced the transformation of their global facilities into a single global company under a new Prime Focus brand. This includes the consolidation of Prime Focus London, blue and Machine (UK), Post Logic and Frantic Films VFX (USA) and Prime Focus Group in India. This enables the Prime Focus "global digital pipeline" by seamlessly interconnecting the 15 Prime Focus offices around the world.

London was chosen for the first launch event, the rebrand will continue to be unveiled through launch events in Los Angeles and Mumbai.

Catch continues to work with Prime Focus on a number of other equally exciting projects based around their new brand positioning.