04 May 2018

#GoTBot chatbot awards

Winter is coming, and we're buzzing from our recent awards success.

Our friendly Game of Thrones Facebook Messenger chatbot was designed to help guide fans through the series and we couldn’t be more chuffed that it’s been recognised for it’s innovation and creative use of AI technology. 

GoTBoT has won numerous awards and commendations including;

Shorty Awards
- Silver Award in the "Humour Category"
- "Audience Award", a real honour to get this one

Social Buzz Awards
- Commendation for "Best Use of a Chatbot"

DADI Awards
- Commendation for "Viral Campaign"
- Commendation for "In-House Campaign"

In a world of direwolves, white walkers and dragons, there’s one thing missing: bots! Meet GoTBot, a friendly Facebook chatbot with answers to all of your Game of Thrones questions.

We created GoTBot as a Facebook Messenger chatbot in solidarity with all the secondary characters you forgot about, plus all the titles and heirs that you never knew existed. It’s for those of you who realise that, in fact, you know nothing.

Start a conversation with GoTBot in the Facebook Messenger app and ask it a question about any Game of Thrones character. For example, “Who is Varys?” will result in a photo of Varys, his title and all sorts of other juicy information about the Master of Whisperers. The “Dead or Alive” feature will come in handy when you just can’t remember if that one forgotten Tully is dead yet.

But don’t underestimate GoTBot… It knows more than you expect. Just try asking about Daenerys and Jon Snow’s (possible? probable?) relationship. Everyone’s entitled to their Game of Thrones theories...

It all started from a simple “Dead or Alive” Game of Thrones question around the studio. If only there was someone who had all the answers. Wait a minute....

GoTBot is designed as a useful tool, but it quickly grew into an entertaining digital friend. Popular Google searches related to Game of Thrones shaped GoTBot so that he answers the most pressing questions, but is also learning every day through the magic of AI.

The A.I. of natural language processing of GoTBot is handled by the Wit.ai service. We begin by teaching Wit.ai example questions and, as we feed it information, it learns to understand the users intent. When the user asks a question, Wit.ai recognises the intent of what the user is searching for then our vast GoT database gets to work and answers the user in an intelligent and useful manner as possible, with a bit of humour thrown in to keep it interesting.

Discussing the launch, Catch’s Founder and Managing Director, Jonathan Smith said:

"With 1.2 billion monthly active users on Facebook Messenger, the potential audience for chatbots is huge. We knew we wanted to create a Facebook chatbot and wanted to get our clients excited about the future of AI and how it might benefit their business. What better way to do so than creating our very own chatbot? And who doesn’t like Game of Thrones?”

GoTBot's popularity is growing, he's already been featured on MashableThe VergeAdWeekCreativity and Esquire magazine.

To meet GoTBot - The Game of Thrones Chatbot, visit him on Facebook http://m.me/G0TB0T

30 Oct 2015

Tweet our pumpkin #CatchHalloween

It’s Halloween [*insert all manner of ghoulish GIFs and eerie sound effects*]. And, courtesy of Founding Partner/MD Jonathan, we’ve been challenged to a classic pumpkin carving competition! But as is the nature of a digital agency, some spectacular creations have materialised… (some a little less so). But one pumpkin in particular, by UX Designer Euan Mackie, has been stealing a significant proportion of the limelight...

We’ll let Euan give you the gory details:

Intro

After receiving our to-be-carved pumpkins, I had a little google for inspiration. While browsing lots of artistic designs, I knew I wanted to do something slightly different, so I challenged myself to see how I could add some tech.

Background

A few weeks ago I brought a Photon - a development board from a company called Particle. It’s a little computer designed for making and creating objects connected to the internet.

The term Internet of Things (IoT) represents a world of interconnected devices and smarter living, where, for example, light bulbs can react to you putting your key in the door. The IoT movement has been growing in popularity, with products such as Amazon dash, Google’s Nest thermostat and Philips hue light bulbs entering the mainstream.

The usual approach for prototyping these projects involves a product called Arduino. We love it because of its open source background and the variety of components you can plug into it (more about that here). But I wanted to use the Photon as it simplifies this whole process. It’s just one match box sized board and that is all you need to get started.

The Challenge

I wanted this to be a rapid project, I knew the pumpkin carving would take time and I only had a few spare hours. So, I set myself a time limit: A working IoT pumpkin within 2 hours - something fun AND worthwhile. Because why do a prototype if it doesn't bring delight to those using it!

Getting Started

The photon board comes in a nicely designed little box with enough extra components to make your first project. The board came into it’s own with the setup. Usually with Arduino there’s a lot to set up and learn, It can be a tough onboarding experience for those brand new to hobby electronics. (There are lots of helpful tutorials, though!)

The Photon board is totally different; just power it up though USB, open the app on your phone and you’re already away. A quick entry of your WiFi settings and it’s set up ready for your first project. Using the supplied LED, you can use your phone to make the circuit and light up the LED. I had success within 5mins of opening the packaging. The App shows how and why this happens, really great for those starting to learn the fundamentals behind development.

Ideas

After few more tutorials under my belt, I started thinking about using twitter and Instagram hashtags to turn the pumpkin lights on. A fairly simple approach, however, I knew it would easily showcase the power of IoT without being over complicated.

The Plan

I’m a big fan of If this then that ( IFTTT ). It’s an online service using logic if THIS happens then make THAT happen. I knew IFTTT would be a simple and quick way of searching Twitter and Instagram for a particular hashtag, the ‘THIS’. I started looking into what ‘THAT’ I could use for my Photon board. I saw some options, however, they were mostly slightly more technical than I had the time and skills for. I’d have loved to use a node.js app or MQTT, however that was a little out of my reach. So I just used the pre built ‘THAT’.

Getting IFTTT to talk to the Photon this way is very simple, it’s mostly handled by magic*. All I needed to do was make sure everything was named correctly and I’d copied and pasted the correct bits of code. I told the Photon to power up a chosen section of the board when a tweet arrives.

The photon comes with a breadboard, this is basically a quick and easy way to connect electronics together without the need to solder anything together. I added few LED’s to the selected section with resistors, taken from their tutorial, and I was ready to test it all out.

*Yes I know it’s not actual magic.. It’s a mix of hosted code repo’s and online developer environments…

How it all turned out

After a bit of trial and error, I managed to get it working. Result! Every tweet or Instagram with #CatchHalloween made the LED’s light up. In less than two hours, I’d gone from a novice with the board, to a real working prototype. Not too bad.

One of the downsides to IFTTT is how long it takes to search and return tweets. Sometimes up to every 15mins. This isn’t ideal when people are sending tweets and expecting an instant light up. From my earlier discovery, I know it’s possible in few different ways, the most logical being node.js. The light strength isn’t ideal in a very bright studio, but It’s noticeable (we know if you’ve tweeted!).

If you’ve got any questions, thoughts or advice on a project like this then get in touch!

Start a conversation

0207 494 3554
or
newbiz@catchdigital.com