30 Nov 2018

Data driven personalisation

As Acquia partners, we’ve worked with their Lift product for several of our clients, employing the platform in different ways.

Acquia Lift allows us to gather the insights we need to create and deliver targeted, in-context experiences that drive engagement, conversion, and loyalty.

Our most recently launched project (now live in beta) leverages and extends Lift and Content Hub to provide a truly personalised browsing experience for Institute of Physics members.

IOP’s personalised platform

Using the Content Hub component of Lift, we syndicate content from a range of the IOP’s digital properties, all built on different platforms. As Lift only accepts content from Drupal sources, we created a Drupal-based proxy - called CHAP (Content Hub API Proxy) - which passes the content up to the Content Hub platform for syndication. 

That content is then displayed alongside on-site content on the IOP’s new web platform (designed and built by Catch). There, members can log in and - using our simple onboarding process combined with the all-new global taxonomy we devised - personalise their experience with the IOP.

See Acquia Lift for The Institute of Physics at http://beta.iop.org, or get in touch with us to learn more about how we can deliver targeted, in-context experiences that drive engagement, conversion, and loyalty for you.

15 Jun 2017

Hello Worldpay!

This week we're thrilled to reveal that, after a competitive pitch, we'll be partnering with Worldpay on a large scale digital transformation initiative.

Worldpay is a global leader in payments processing technology and solutions. On a daily basis they process over 31 million mobile, online and in-store transactions - that’s around 400 a second. Here in the UK, Worldpay process approximately 42% of all transactions.

As tech geeks ourselves, it's a perfect fit to be working with the global leader in payment processing technology, across their UK, US and Global teams.

In the coming months, we're going to be looking holistically at their customer facing digital ecosystem. We’ll be looking to improve the customer and prospect experience across the board, implementing new functionality to drive Worldpay forwards.

We've already been able to leverage our creative expertise to help launch Worldpay's Fantastic Journey, an experience guiding users through the brave new world of payments.

We've also been working with Worldpay to develop the Worldpay Spotlight, a tablet optimised video tool for their sales team to use on the ground to help surface the relevant video content for prospective clients in a slick, engaging experience.

Keep your eyes peeled for what comes next.

Start a conversation

0207 494 3554
or
newbiz@catchdigital.com