29 Jul 2019

Red Bull Project Pro

We’re super “Stoked” to have worked on Red Bull Project Pro, a messenger bot experience that lets you get expert training tips from professional athletes, featuring 2019 Cricket World Cup champ Ben Stokes.

Project Pro offers you a month of exclusive content from six pro athletes on everything from nutrition to mental preparation to strength and conditioning, plus exclusive videos providing a never-seen-before look into their lives as they train each day at the highest level.

The athletes you can learn from are:

  • Ben Stokes (Cricket)
  • Jack Nowell (Rugby)
  • Lucy Charles (Triathlon)
  • Maddie Hinch (Hockey)
  • Billy Morgan (Snowboarding)
  • Shauna Coxsey (Climbing)

We worked with Red Bull to create 6 stories for each athlete, brought to life via some clever AI chatbot technology to get you inspired to take your training to the next level.

Edit: the Red Bull Project Pro messenger bot activation ran for 3 months July - Sept 2019, for more information visit www.redbull.com/gb-en/projects/project-pro

Related news and work

10 Nov 2015

ZSL wins Group Leisure Award for Best Website

ZSL London Zoo has been awarded the Best Travel and Leisure website 2015 in the Group Leisure Awards. Designed and developed by Catch in 2014, this is the second award that the site has won following on from our success in the 2014 Blue Drop Awards where it was awarded Best Mobile Experience.

Readers of Group Leisure voted for their favourite companies, attractions, destinations and individuals ahead of the 19th annual Group Leisure Awards ceremony on October 21st at the Hilton Birmingham Metropole.

Speaking about the achievement, Head of Digital Services at the Zoological Society of London (ZSL) Daniel Sprawson said: “We’re absolutely delighted to have won best website in the Best Travel & Leisure Website category. The ZSL website caters for a wide audience and we strive to ensure that we constantly provide diverse, educational and engaging content for our zoo visitors that also promotes our worldwide conservation work.”

“We’re absolutely delighted to have won best website in the Best Travel & Leisure Website category. The ZSL website caters for a wide audience and we strive to ensure that we constantly provide diverse, educational and engaging content for our zoo visitors that also promotes our worldwide conservation work.”

DAN SPRAWSON, HEAD OF DIGITAL SERVICES, ZOOLOGICAL SOCIETY OF LONDON

This award category recognises the important role played by the internet in helping group travel organisers do their job. The website can come from any tour operator, transport supplier, attraction, tourist board, etc, and must stand out because of the useful information supplied, its user-friendly features, great design and more.

Check out the winning site at www.zsl.org

Related news and work

Start a conversation

0207 494 3554
or
newbiz@catchdigital.com