11 Nov 2020

Helping UK SMEs unlock the value of digital advertising

Today in collaboration with our client IAB UK, we've launched a tool to help UK SMEs unlock the value of digital advertising for their brand, products and services in order to drive more sales, raise awareness of their company and help them succeed.

In June 2020 IAB UK published a research piece "Powering Up". Drawing on evidence from nearly 1,200 UK SMEs, "Powering Up" explores how small businesses are using digital advertising, where they feel it excels and where more support is needed from the digital industry to help the market’s recovery in the wake of COVID-19.

Powering Up: Helping UK SMEs unlock the value of digital advertising

The tool was born out of one of the core pieces of feedback the research found being that SMEs need a tailored, interactive experience to help them discover why digital advertising is effective for reaching their customers and building brands.

The tool has two primary objectives:

  • Encourage SMEs who currently don’t invest in digital advertising to take their first steps
  • Empower SMEs who already spend on digital advertising to discover new channels and to use it more effectively

We continue to work with IAB UK on a rich roadmap of feature improvements for their website. 

To find out more about the SME Tool, visit www.iabuk.com/poweringup/tool

05 Mar 2020

Mental health first aid 

Approximately 1 in 4 people in the UK will experience a mental health problem each year*. With this in mind, it is important for all individuals in the workplace to be aware of potential contributing factors to mental health issues and strategies to maintain a positive pathway to mental health and encourage early reporting of symptoms.

To facilitate this and in order to support our staff, our Office Manager is now a qualified Mental Health First Aider.

As a qualified MHFA, Polyana's role includes:

  • Being able to recognise the early signs and symptoms of common workplace mental health illnesses
  • Having the necessary skills to have a supportive, non-judgmental conversation with those who need it
  • Possessing the knowledge and confidence to guide colleagues to the appropriate professional support if they require it
  • Promoting greater awareness of mental health in the workplace and reducing stigma

Catch also has a Health Scheme which incorporates a Wellbeing cover and a Health & Wellness incentive through the company Perks Scheme.

We believe that providing resources that promote awareness can help create an accessible and positive workplace and address issues before they become debilitating.

This is part of our ongoing efforts to make Catch a most happy, healthy and supportive working environment. If you're interested in applying for a role at Catch, check out our careers here.

* Mental Health Taskforce NE. The Five Year Forward View for Mental Health. 2016 [cited 2017 May 23]; Available from: England.nhs.uk

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newbiz@catchdigital.com