16 Dec 2022

Christmas Giving at Catch

At Catch, we like to make sure we give something back at this time of year. To help us do so as a team, we scrapped the traditional - and slightly cringeworthy - office Secret Santa in 2019.

Instead, we take part in two charity initiatives - Christmas Jumper Day and Kids Out’s Giving Tree scheme.

Christmas Jumper Day is Save the Children's annual event which raises money for children in the UK and across the world. Every December, we all dust off our most festive jumpers (apart from Gary, our Tech Director, who happily wears his all month) and make donations to Save the Children. We’re happy to say we hit our target very quickly this year.

Designed to be a fun alternative to the traditional Secret Santa, Giving Tree is not only simple to get involved with but a fun exercise for the whole office! Rather than buy each other cheap - and occasionally tacky! - Secret Santa gifts, instead we each buy something from the Giving Tree shop. The gifts are then given directly to children in refuge homes and other children across the country who are in great need, helping make Christmas the special time of year it should be.

If you’d like to take part in the Giving Tree scheme, you can do so here.

30 Nov 2018

Data driven personalisation

As Acquia partners, we’ve worked with their Lift product for several of our clients, employing the platform in different ways.

Acquia Lift allows us to gather the insights we need to create and deliver targeted, in-context experiences that drive engagement, conversion, and loyalty.

Our most recently launched project (now live in beta) leverages and extends Lift and Content Hub to provide a truly personalised browsing experience for Institute of Physics members.

IOP’s personalised platform

Using the Content Hub component of Lift, we syndicate content from a range of the IOP’s digital properties, all built on different platforms. As Lift only accepts content from Drupal sources, we created a Drupal-based proxy - called CHAP (Content Hub API Proxy) - which passes the content up to the Content Hub platform for syndication.

That content is then displayed alongside on-site content on the IOP’s new web platform (designed and built by Catch). There, members can log in and - using our simple onboarding process combined with the all-new global taxonomy we devised - personalise their experience with the IOP.

See Acquia Lift for The Institute of Physics at http://beta.iop.org, or get in touch with us to learn more about how we can deliver targeted, in-context experiences that drive engagement, conversion, and loyalty for you.