19 Aug 2015

Just launched: Stonewall

We're proud to unveil the new website for Stonewall, the leading charity for lesbian, gay, bi and trans equality.

Stonewall appointed us to design and build the website following a competitive pitch at the end of 2014, the new website www.stonewall.org.uk also reveals a fresh new look for the 26-year-old charity.

New features include clearer designs and easier search functions, a new information structure to enable better more intuitive navigation and a responsive design. All of Stonewall’s websites – Stonewall Scotland, Stonewall Cymru and Young Stonewall – have also been integrated to sit across one site.

Stonewall has also recently added the tagline - Acceptance without exception, to its famous star logo, demonstrating its commitment to making real change to ensure everyone, everywhere is free to be themselves.

Content has also been refreshed to make the information engaging and clear, with new film and photo content to be developed to ensure the site is fully accessible. The new website now also hosts Stonewall’s expansive library of research and publications in a new format so they're easier to browse and download. 

The website also has a new section – Stonewall Says – to communicate the charity's view on news, recent trends and issues affecting LGBT people, as well as a spotlight on Stonewall volunteers to celebrate their achievements and demonstrate the benefits of volunteering as well as encouraging others to get involved.

As part of this commitment, Stonewall is strengthening its networks and developing deeper relationships with people from ethnic minorities, faith-based groups and those who live in rural communities to secure equality for all.

Stonewall’s website is used by a variety of audiences such as schools and corporate businesses working to create inclusive and accepting cultures; LGBT people and groups seeking legal guidance or information on support in their area; volunteers, donors and supporters looking for how to get involved; journalists looking for information and research on LGBT issues; and UK and international human rights activists looking for ideas and resources.

01 Sep 2014

A new destination for Directioners

Ecommerce for a global phenomenon, giving fans the opportunity to check out every detail of One Direction's new fragrance

Our objective

One Direction are nothing short of a global phenomenon and as such, their newest fragrance "You & I" needed an amazing interactive, responsive experience for the legions of fans of the band to check out every detail of the product and campaign in all of their combined glory.

We were also adding the ability to purchase, with the plan being to offer a slick checkout process that would help users to get through the purchase process as simply as possible.

Our approach

In order to provide a scalable and easy to manage site - we selected Drupal 7 as a platform and used it to develop a fully responsive eCommerce store that also provides a multitude of exclusive content for fans of the band.

It was important to everyone involved on the project that this wasn't just an eCommerce store that didn't give anything back for the fans, in order to combat this, we worked to develop areas that showed never seen before content in an exciting way that would allow Directioners to engage with the band online as they never had before.

The job didn't stop with the glossy front end experience - we developed full integrations with payment & CRM and built a bespoke fulfillment interface for the warehouse team to use to get the orders out and into the hands of Directioners around the world.

"One Direction are nothing short of a global phenomenon and as such, their newest fragrance "You & I" needed a dynamic experience for their legions of fans"

Jonathan Smith, Managing Director, Catch

#1DFragrance

User generated content (UGC) is given pride of place within the site in the #1DFRAGRANCE section where we automatically collate all the best content that uses the dedicated hashtag from Twitter, Instagram & Facebook, allowing the team to simply publish their favourites to the site. Keeping the fans engaged and creating more conversation around the products.

Start a conversation

0207 494 3554
or
newbiz@catchdigital.com