11 Nov 2020

Helping UK SMEs unlock the value of digital advertising

Today in collaboration with our client IAB UK, we've launched a tool to help UK SMEs unlock the value of digital advertising for their brand, products and services in order to drive more sales, raise awareness of their company and help them succeed.

In June 2020 IAB UK published a research piece "Powering Up". Drawing on evidence from nearly 1,200 UK SMEs, "Powering Up" explores how small businesses are using digital advertising, where they feel it excels and where more support is needed from the digital industry to help the market’s recovery in the wake of COVID-19.

Powering Up: Helping UK SMEs unlock the value of digital advertising

The tool was born out of one of the core pieces of feedback the research found being that SMEs need a tailored, interactive experience to help them discover why digital advertising is effective for reaching their customers and building brands.

The tool has two primary objectives:

  • Encourage SMEs who currently don’t invest in digital advertising to take their first steps
  • Empower SMEs who already spend on digital advertising to discover new channels and to use it more effectively

We continue to work with IAB UK on a rich roadmap of feature improvements for their website. 

To find out more about the SME Tool, visit www.iabuk.com/poweringup/tool

30 Sep 2019

Government approved supplier

We're happy to announce that for the 3rd year in a row Catch has been appointed as a supplier on the Government’s Digital Outcomes and Specialists framework (DOS4). This recognises our ability to offer best-in-class technical development and user experience design capabilities to commissioners in the public sector looking for digital expertise.

Each year the Government requires suppliers to re-apply to the framework, in order to ensure that only those agencies offering the highest quality of service remain on the framework.

Digital Outcomes and Specialists has been created as a marketplace to match public sector organisations with specialist suppliers who are able to deliver digital projects using an agile approach to the design and build of digital outcomes.

Serving organisations from across the UK public sector including; central government, local government, health, education, emergency services, defence and not-for-profit organisations, the marketplace is designed for agencies like Catch who have significant experience in designing and delivering enterprise-level digital projects.

We're looking forwards to continuing to use our digital knowledge and expertise across a range of projects focussed on bringing a positive impact to society.

Looking to hire an agency?

If you're looking to hire us, Catch being approved by the UK Government for the supply of digital design and development services should help give you additional confidence when it comes to sending us a brief for your next project.

Start a conversation

0207 494 3554
or
newbiz@catchdigital.com